Ages & Stages: Empathy
This study investigates self-presentation strategies among online dating participants, exploring how participants manage their online presentation of self in order to accomplish the goal of finding a romantic partner. Thirty-four individuals active on a large online dating site participated in telephone interviews about their online dating experiences and perceptions. The online dating arena represents an opportunity to document changing cultural norms surrounding technology-mediated relationship formation and to gain insight into important aspects of online behavior, such as impression formation and self-presentation strategies. In recent years, the use of online dating or online personals services has evolved from a marginal to a mainstream social practice. Inat least 29 million Americans two out of five singles used an online dating service Gershberg, ; inon average, there were 40 million unique visitors to online dating sites each month in the U. CBC News, Ubiquitous access to the Internet, the diminished social stigma associated with online dating, and the affordable cost of Internet matchmaking services contribute to the increasingly common perception that online dating is a viable, efficient way to meet dating or long-term relationship partners St. John, Although scholars working in a variety of academic disciplines have studied these earlier forms of mediated matchmaking e.
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